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The end of March saw Facebook’s 2015 annual event for developers called the Facebook F8 Conference. As with previous years, this two day conference held in San Francisco indicated new directions that the business will be headed, and announced new programs for Facebook users that would like to optimize the platform for business. This year attendees were privy to new information about Facebook’s plans to expand into an array of communications in the future and the development of marketing apps as mobile channels. Ad House Advertising works extensively in Facebook advertising in order to boost our clients’ visibility to local social media users, and we’re thrilled to employ new tactics in Facebook to continue to grow the advertising and analytics efforts of small and midsize businesses.

One big point of discussion at Facebook’s F8 Conference was a new app called Facebook Analytics. The new tool, when officially released, will help the advertising staff at Ad House to more accurately track visitors across mobile apps and websites, a tracking tool that is already available to us in most of our digital advertising. This new depth of information will allow us to analyze funnel activity, segment consumer groups based on varying characteristics, and analyze groups of people who act in certain ways, for example, purchasing behaviors.

Not only will this app provide greater insight for social media marketing approaches, but it will also once again confirm the lifetime value of Facebook advertising, and help Ad House to more fully optimize the platform, re-engage customers through dynamic remarketing techniques, and more fully utilize the platform in order to net greater returns for our clients.

Interested in developing social media marketing and Facebook ads for your business? We offer free, no-obligation consultations, and are always available to chat and apply the insights we’ve gained through decades of experience in advertising to help your business succeed. Let’s get started today!


"Ad House Advertising has been an excellent company to work with. Their staff is professional and their work has taken our online advertising to the next level - increasing activity by triple digits. I highly recommend them often when speaking with other business owners or marketing professionals."

— W. Benson

"If there was a rating of 10 stars, they would get it from us!!! They are patient, kind, and willing to share new ideas and what works and what does not. Helping us launch a new website, managing our Facebook and Google ads, and really explaining the pros and cons and various categories that work. Worth their weight in gold."

— K. Fitzpatrick

"Ad House has done a fantastic job for my business. They are very professional and know advertising. Their work has generated an increase in good, quality clients for my business. "

— K Mayfield

"We rely on the Team at Ad House Advertising for all of our online presence and digital advertising. 
They are knowledgeable about marketing, about consumers, and they will do their very best to help your Company be a stand out in a circle of competitive noise."

— R. Rispoli

+1 (505) 404-3536



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