Let's Talk: 505.404.3536

Category: <span>Portfolio</span>

Programmatic Ad Targeting Capabilities

Programmatic Ad Targeting Capabilities

At Ad House Advertising, our media specialists have decades of experience creating effective advertising messages and getting them in front of the right audience at the right time. Before online advertising, this was done by using data such as Nielsen ratings, to...
What is Connected TV?

What is Connected TV?

Sometimes referred to as Over-the-Top (OTT) or CTV, Connected TV is an internet-connected TV streaming content. More and more households are parting ways with their traditional cable and opting to choose their content when they want it with CTV. At Ad House...
Digital Advertising 101: Search and Display

Digital Advertising 101: Search and Display

When it comes to using digital advertising to promote your business, there are so many options – it can be overwhelming! From Facebook advertising to email marketing to native advertising, there are numerous digital channels to choose from, but not all function the...
How to Use Social Media for Business

How to Use Social Media for Business

As a business owner, you have likely heard that social media for your business is an essential component of your marketing strategy. In this day and age, it is almost impossible for businesses to get by without some form of social media presence. But what some small...
What is Over the Top Video?

What is Over the Top Video?

The way we watch TV is changing every day. Years ago, Comcast, Dish Network and DirecTV responded to niche consumer interests by offering more and more channels, but many TV viewers were finding that they were paying too much for their cable or satellite, and the vast...
Buyer Behavior: Holiday Shopping

Buyer Behavior: Holiday Shopping

A recent survey conducted by Toluna, an online community that collects data about consumer behavior, revealed some interesting insights about buyer behavior and how shoppers are approaching their gift list this year. The holiday season is well underway, how can brands...