Let's Talk: 505.404.3536

There are literally thousands of types of retail and service businesses, and new ideas crop up every day. Whether you’re a B2B or B2C company, you’re selling something to someone. Your key competition may be local or may be internet-based and located thousands of miles away.

So, how important is it to find an advertising agency and marketing company that has experience in the exact product or service that you’re selling?

Sometimes we’re asked by a prospective Ad House client, “Have you done advertising for ______?” It might be tire repair, a funeral home, an attorney, a restaurant, or a business service such as accounting, office leases or commercial cleaning.

At Ad House, we’d say it’s more important that your ad agency have solid experience and understanding of what drives your prospective client’s behavior than it is if they’ve created advertising in that very specific category.

For example, in the case of an attorney specializing only in disability claims, it’s more important for an ad agency to have a solid track record of growth in business to consumer behavior and in marketing professional services than it is to have created ads for a disability attorney.

Our company principals each have more than 30 years of advertising experience, so we’ve likely produced work in most business categories. If you’re reviewing which agency might be a good partner for your business, explore how well the agency understands your business need, not just whether their demo reel includes your business segment.


"If there was a rating of 10 stars, they would get it from us!!! They are patient, kind, and willing to share new ideas and what works and what does not. Helping us launch a new website, managing our Facebook and Google ads, and really explaining the pros and cons and various categories that work. Worth their weight in gold."

— K. Fitzpatrick

"Ad House Advertising has been an excellent company to work with. Their staff is professional and their work has taken our online advertising to the next level - increasing activity by triple digits. I highly recommend them often when speaking with other business owners or marketing professionals."

— W. Benson

"Ad House has done a fantastic job for my business. They are very professional and know advertising. Their work has generated an increase in good, quality clients for my business. "

— K Mayfield

"We rely on the Team at Ad House Advertising for all of our online presence and digital advertising. 
They are knowledgeable about marketing, about consumers, and they will do their very best to help your Company be a stand out in a circle of competitive noise."

— R. Rispoli

+1 (505) 404-3536